Universities have a responsibility to communicate their research to the public. For us at the Department of Zoology, this communication takes many forms, from participating in public events and symposia to being present in social media. In addition, the Department of Zoology’s field research station, Tovetorp, has received hundreds of visitor groups over the last few decades. But the collaboration goes both ways, as our researchers also make use of data collected by the public in different citizen science projects.